
How e-Commerce brands are focusing on community building
The building block of every brand is its community! New-age brands don't just market products to their customers, instead, they build a strong story that connects with their audience, creating...
How e-Commerce brands are focusing on community building
The building block of every brand is its community! New-age brands don't just market products to their customers, instead, they build a strong story that connects with their audience, creating...

5 Trends and Predictions for Amazon Marketing in 2022
It’s not too farfetched to say that Amazon has become almost synonymous to online shopping. Today, users don’t “Google” products but look them up on Amazon first. And the numbers...
5 Trends and Predictions for Amazon Marketing in 2022
It’s not too farfetched to say that Amazon has become almost synonymous to online shopping. Today, users don’t “Google” products but look them up on Amazon first. And the numbers...

Why Ecommerce Brands Should Adopt a Data-driven Culture
Today, data is like air. It’s everywhere. And owing to the sharp rise in internet speeds and the use of smartphones and social media, the volume of data around the...
Why Ecommerce Brands Should Adopt a Data-driven Culture
Today, data is like air. It’s everywhere. And owing to the sharp rise in internet speeds and the use of smartphones and social media, the volume of data around the...

Ecommerce Automation Could Change The Game For Your Business
Online marketplace management is a constant juggling game – from managing inventory, fulfillment, shipping, marketplace listing, order processing and dispatch, marketing, and customer service. But time is your most precious...
Ecommerce Automation Could Change The Game For Your Business
Online marketplace management is a constant juggling game – from managing inventory, fulfillment, shipping, marketplace listing, order processing and dispatch, marketing, and customer service. But time is your most precious...

4 Strategies to Boost Visibility and Drive Sales on Flipkart
What started as an online platform dedicated to selling books soon became the biggest homegrown ecommerce marketplace in the country. Today, Flipkart offers unparalleled reach and a competitive market across...
4 Strategies to Boost Visibility and Drive Sales on Flipkart
What started as an online platform dedicated to selling books soon became the biggest homegrown ecommerce marketplace in the country. Today, Flipkart offers unparalleled reach and a competitive market across...

How to Get Started with Flipkart Ads
If you’re looking for a product in a physical store, what’s more likely to catch your attention? Yup, the ones displayed front and center. And they’re not there by accident....
How to Get Started with Flipkart Ads
If you’re looking for a product in a physical store, what’s more likely to catch your attention? Yup, the ones displayed front and center. And they’re not there by accident....

Ecommerce and the Future of Social Media and Metaverse
When it comes to online shopping, the exponential growth of technology and changing consumer demands are giving rise to new and previously unimagined changes in the world of ecommerce. The...
Ecommerce and the Future of Social Media and Metaverse
When it comes to online shopping, the exponential growth of technology and changing consumer demands are giving rise to new and previously unimagined changes in the world of ecommerce. The...

Why Ecommerce Analytics Should Be Taken Seriously In 2022
In the past few years, Indian consumers have taken to ecommerce like fish to water. With increased digital literacy, greater penetration of high-speed internet and smartphones, as well as government-back...
Why Ecommerce Analytics Should Be Taken Seriously In 2022
In the past few years, Indian consumers have taken to ecommerce like fish to water. With increased digital literacy, greater penetration of high-speed internet and smartphones, as well as government-back...

Major Bag Alert: Digital Advertising Spends Are On The Rise
Unlike most industries, India’s digital marketing industry weathered the pandemic with relative ease and came out on top. In the past two years, it has grown at unprecedented speeds for...
Major Bag Alert: Digital Advertising Spends Are On The Rise
Unlike most industries, India’s digital marketing industry weathered the pandemic with relative ease and came out on top. In the past two years, it has grown at unprecedented speeds for...

Dos and Don'ts to Follow When Posting Healthcare Content on Amazon
Even before the pandemic hit, the demand for health products and its subsequent transactions on online marketplaces has been on the rise. From supplements and Ayurveda products that help boost...
Dos and Don'ts to Follow When Posting Healthcare Content on Amazon
Even before the pandemic hit, the demand for health products and its subsequent transactions on online marketplaces has been on the rise. From supplements and Ayurveda products that help boost...

Marketplace Strategy 2025: Top E-commerce Success Tips
The right marketplace strategy is crucial to building and sustaining a successful brand presence, especially in a market as dynamic as India. With an expansive consumer base and high smartphone...
Marketplace Strategy 2025: Top E-commerce Success Tips
The right marketplace strategy is crucial to building and sustaining a successful brand presence, especially in a market as dynamic as India. With an expansive consumer base and high smartphone...

The Rising Importance of Winning the Amazon Buy Box for Mobile And Web
What if we told you that there was a tiny little box on Amazon that influenced 83% of all sales on the biggest online marketplace in the world? It may...
The Rising Importance of Winning the Amazon Buy Box for Mobile And Web
What if we told you that there was a tiny little box on Amazon that influenced 83% of all sales on the biggest online marketplace in the world? It may...