Introduction to Magento PWA

Introduction to Magento PWA

According to recent research, experts expect the mobile commerce space to contribute to more than half of global retail sales by 2022. Despite the increasing number of mobile users, retailers find it challenging to increase conversion rates and struggle with disconnected user experiences.

As one of the most sought-after platforms for e-commerce sites, Magento addressed this issue and introduced the Progressive Web Applications or PWAs, in April 2018.

What are PWAs and how they work

Progressive Web Apps are simply, a suite of tools that help build online stores and render an app-like experience for the user. From the development point of view, these PWA tools help them build superfast frontend, create components and extensions which can be reused or shared on the Magento Marketplace.

Practically speaking, the PWA Studio will allow Magento Commerce to deliver faster yet simpler front-end experiences and interesting features on mobile devices

These PWAs integrate the best of website features and mobile app functionality and help retailers to build a fast, dynamic, and engaging shopping experience for customers. With better mobile shopping experiences, retailers can now expect higher mobile conversion rates as much as 50 percent and boost the revenue of their brands.


The key features of the Magento Progressive Web Applications Studio are

  • Easy-to-use tools that help personalize content according to local preferences.
  • It works Offline and occupies 80-90% less space compared to Apps.
  • Developers can build and manage multiple channels and user experiences using a single code base, deployment, and application.
  • The innovative themes of Content Management System and e-commerce help to build more intuitive user experiences. And all this is much lesser time.
  • It is compatible with Magento1 and Magento2 and also has Push Notification functionality.
  • ‘Purpose-built developer tools’ which can help with fast prototyping, easier debugging, comprehensive feedback, thus resulting in increased productivity of the e-commerce business. 

To summarize, PWA studio is directed at developers and the retail merchants so they can deliver convenience, comfort, and utility-driven mobile shopping app, which integrates searchability and the same shopping experience, their customers enjoy on the desktop.

If you are a retailer and finding conversions an elusive business, then maybe its time to consider moving to Magento cloud commerce solutions and integrate the recently launched PWA tools and take your e-commerce business to a whole new level.

Shifting to Magento Enterprise: Is your business ready?

Shifting to Magento Enterprise: Is your business ready

As an E-commerce site owner, do you often feel limited by your current platform? Does your site experience sudden downtimes? Do you feel your site performance is suffering? Do you see a traffic surge that you cannot manage? If the answer to these questions is yes, then it is a sign that your business is ready to shift to a high-end solution, like Magento Enterprise. Also called Magento Commerce, this is the most sought-after solution for modern E-commerce businesses, and can provide you with not just a temporary solution but a long-term strategy for business growth.

Here are the tell-tale signs that will direct you towards Magento Enterprise:

  • Your site database is too slow, causing broken pages, or site crash, affecting your business reputation.
  • You are a) in the B2B market or b) want to move to B2B.
  • The increase in your site traffic is affecting its speed, making you look for better scalability.
  • You have hit a plateau with your current market and looking to explore new segments.
  • Your On-page SEO is not as effective as you expect it to be.
  • You are in desperate need of a powerful backend support that takes care of operational and technical issues round-the-clock.
  • The content management of your site is causing you stress.
  • Your site search has not been updated in a while, making your search engine marketing efforts futile, and hence, desperately needs to be upgraded.
  • You need an efficient communication system which controls the delivery and formats of messaging on behalf of your store, and you do not want to outsource a third-party solution for the same.

Any, few, or all of these above scenarios are clear indications that it is time for you to migrate to Magento Enterprise. The platform’s advanced capabilities provide you with a smarter, better, and more efficient way to operate and manage your Ecommerce store.

Whether you are migrating from Magento Community to the Enterprise version, or even trying Magento for the first time, you might want to seek the support of a Magento development company, for a smooth transition and keep your business up and running!

The upside of Magento e-commerce development

The upside of Magento e-commerce development

With globalization and automation ruling the roost in every business segment it shouldn’t come as a surprise that e-commerce platforms are the new market place for start-ups and established trading giants. As with any store business, online stores too focus on efficient delivery of services and creating credibility.

Magento store development is one nifty platform that offers an assorted array advantages to its customers and delivers high quality services. Magento’s USP is its ability to be accessed through most digital platforms and devices. Building a high end e-commerce website does seem like an expensive and daunting task, but that’s where platforms like Magento come into the picture.

Magento ecommerce development is getting popular by the hour as it offers a cost effective way to build a site that is of the highest standards.  A top notch admin control panel that is equipped with tools that help with online marketing, SEO, and catalogue-management is just a start.

Lets’ break down its benefits for you

Open Source (read free)

Being open source simply means Magento ecommerce development is a boon for small or mid-sized businesses that navigate on a modest budget. Advanced search options, layered navigation, setting favorites, wish lists, grouped products, multi store feature, email list, content management system, product comparisons, all these features and more are packed into the Magento solution.

Coding, Reporting and Development

Businesses online are dynamic, websites need to constantly update pages, add in more products or simply play around to keep the customer engaged. With Magento store development third party codes can be conveniently integrated with the core coding system of Magento, effectively helping businesses make the best of both worlds. Business owners can also generate a report to know which product is on demand, which one has run out of stock, how are the new items on the website faring, etc.

 Speed and architectural stability

The architectural design of Magento is such that page load speed and processing time is much quicker than other websites .The performance of the Magento as compared to other ecommerce solutions is significant and it is visible on the sites built by Magento ecommerce solution.

Clean and efficient management

One of the major hassles on the online shopping websites is that there is chaotic data management and makes inventory management difficult. Magento manages all these activities from a single admin dashboard and ensures that all the functions remain structured and streamlined.

Content Management System

Content management becomes easy as e-commerce solution offers flexibility in site development and it can be quickly incorporated when the vendor needs to update the content online. Magento is flexible enough to support webs stores by enabling them to promote their products and services across multiple domains.

Magento store development is a highly polished and ‘start from the scratch’ kind of approach. But what if you already have a store in place? Or have multiple websites to integrate? That’s where Magento’s power shines.  You can revamp your existing website to provide a dynamic interface and a rich user experience to your customers by simple integrating the Magento software into your system.

Enquiry on Magento/Shopify Build

If you’re interested in having your own eCommerce website and unsure of which platform to build it on, reach out to us to help you decide on the best and timely manner to create and run your online store