Tenovia Blog

A Brief Introduction to Amazon Demand Side Platform (DSP)

A Brief Introduction to Amazon Demand Side Platform (DSP)

According to a report by Statista, Amazon attracts upwards of two billion monthly visitors as of 2022, making it prime property for advertising your products. Despite your best efforts to
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5 E-commerce Trends and Predictions You Should Watch Out For in 2023

5 E-commerce Trends and Predictions You Should Watch Out For in 2023

E-commerce has come a long way since the early days of Amazon. Today, it is more complex and nuanced than ever before. In India, the e-commerce sector is growing rapidly,
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Leverage the Power of Social Media and Analytics with Tensight

Leverage the Power of Social Media and Analytics with Tensight

Counted among the top 10 economies in the world and slowly inching towards becoming the most populous, India shows immense potential for social media adoption. A Statista report claims that
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A Comprehensive Retailer’s Guide to Flipkart Fulfilment

A Comprehensive Retailer’s Guide to Flipkart Fulfilment

Previously called Flipkart Advantage, Flipkart Fulfilment is an additional third party warehousing and shipping service offered by the ecommerce giant. Instead of handling their own inventory, warehouse, and shipping, sellers
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The Role of Social Media in the Creator Economy

The Role of Social Media in the Creator Economy

Until recently, mainstream media was run by a few major players. Be it entertainment or news, most of us read, watched, and heard content from a few companies. And if
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The Rising Importance of Winning the Amazon Buy Box for Mobile And Web

The Rising Importance of Winning the Amazon Buy Box for Mobile And Web

What if we told you that there was a tiny little box on Amazon that influenced 83% of all sales on the biggest online marketplace in the world? It may
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Analytics Is Powering The Festive Shopping Experience In 2022

The festive shopping season in India occurs during the latter half of the year, usually starting in August and peaking by October-November. Owing to the higher frequency of various holidays
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Never Lose a Sale with Smart Inventory Planning

Regardless of the size of your ecommerce business, it hurts the bottom line when you lose a sale, especially when it’s due to preventable reasons. And one of the most
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How Tenovia’s 10commerce is Reinventing B2B Sales Strategy

Although ecommerce sales strategies have been dominated by B2C businesses, B2B brands have also become adept at leveraging it to sell their products or services. Thanks to the increased internet
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Winning Strategies for Effective Online Marketplace Management

Pandemic or no pandemic, the popularity of ecommerce platforms such as Amazon and Flipkart has become so widespread, it has permeated all corners and regions of the country. In fact,
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Dos and Don’ts to Follow When Posting Healthcare Content on Amazon

Even before the pandemic hit, the demand for health products and its subsequent transactions on online marketplaces has been on the rise. From supplements and Ayurveda products that help boost
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Major Bag Alert: Digital Advertising Spends Are On The Rise

Unlike most industries, India’s digital marketing industry weathered the pandemic with relative ease and came out on top. In the past two years, it has grown at unprecedented speeds for
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