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Soch, one of the leading ethnic wear brands in the country, launched their loyalty program in-store and wanted to integrate the same with their online site. Tenovia created a seamless interface without impacting their user journey for pre-existing online users, with API integrations across coupons, customer history and offline-online buying database.
The objective of driving customer stickiness and improving the user experience for digital users was achieved and successfully executed by technology specialists at Tenovia who worked closely with the integration partners at the Loyalty team and Soch.
Most companies with an online presence still find it challenging to acquire new customers and retain existing ones. Nowadays, it’s not enough to just have a great product; you should also have an ongoing conversation with your customers. Thankfully, an efficient digital marketing strategy can help your business drive..