Launching a Merchandise Store for Swiggy’s Delivery Executives

Client Overview

Swiggy, a leading food delivery platform, aimed to equip its 1 million delivery executives with a dedicated merchandise store.

The Challenge

Swiggy required a fast-tracked launch of a merchandise store integrated with their existing systems:

• Single Sign-On: Easy login via the Swiggy Delivery App.
• Customized Pricing: Tailored pricing based on delivery executives’ tier and location.
• Payment Integration: Wallet account and Payment Gateway integration.
• System Integration: Active directory, app integration, and linkage to multiple warehouses.

Tenovia’s Approach

Utilizing Shopify Plus’ features, we implemented:

• Shopify Plus’ Multipass System: Integrated with Active Directory for secure Single Sign-On, maintaining 100% personal data privacy.
• API Integration: Utilized 7 APIs for personalized user experiences based on tier, location, and pricing.
• Order and Warehouse Management: Integrated across national warehouses for logistics coordination. 
• Extensible Checkout: Aligning payment gateways, and customizing checkout flows.

The Impact

• Launched within 30 days, fully integrated with the Swiggy Delivery App.
• Solution catered to a massive 1 million delivery executives.
• Used 7 APIs to boost functionality and personalization.

Key Shopify Plus’ Features Used

• Multipass / Single Sign-On Login
• Metafields for customized product details
• Extensible Checkout for smooth payment processing

Conclusion

The case study highlights Tenovia’s valuable partnership with Shopify Plus, which enabled the delivery of solutions while adhering to their client’s strict timelines and operational standards.