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Soch, one of the leading ethnic wear brands in the country, launched their loyalty program in-store and wanted to integrate the same with their online site. Tenovia created a seamless interface without impacting their user journey for pre-existing online users, with API integrations across coupons, customer history and offline-online buying database.
The objective of driving customer stickiness and improving the user experience for digital users was achieved and successfully executed by technology specialists at Tenovia who worked closely with the integration partners at the Loyalty team and Soch.
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