Lacing Up for Success: Paragon’s Perfect Fit for Inventory Optimization

Brand: Paragon Footwear

Platform: Digital Marketplaces 

Problem: 

• Paragon, India’s leading footwear brand, struggled with managing a large product catalog across 12+ fulfillment centers.
• High out-of-stock percentages led to sales losses and inefficient inventory management.
• Aligning stock levels with regional demand was a challenge that impacted overall operational efficiency and profitability.

Solution:

• Implemented a customized inventory plan based on Tensight’s (Tenovia’s proprietary AI platform) effective ROS (Rate of Sale), which factors in the actual days the inventory was available.
• Tailored the inventory plan to each marketplace, analyzing performance at a style-level to optimize stock allocation.
• Categorized inventory based on region and warehouse to ensure efficient distribution.
• Focused on prioritizing discounted products and new launches to maximize sales potential.
• Streamlined replenishment processes to better align stock with regional demand and reduce stockouts.

Impact:

Paragon’s improved inventory management led to the brand being accredited as a Platinum Seller on Flipkart. The streamlined inventory planning process resulted in greater operational efficiency, enabling the brand to better align stock levels with regional demand and optimize overall performance